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<title><![CDATA[江苏凤凰盐城印刷有限公司]]> </title>
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<![CDATA[真诚的合作
永远的朋友



(因为认真　所以专业)]]>
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<link>http://shoubozhang.blog.bokee.net/</link>
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<creator>shoubozhang</creator>
<pubDate>Tue, 27 Feb 2007 20:30:37 CST </pubDate>
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<title>凤凰集团印务板块战略投资项目揭牌仪式在南京举行</title>
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            <p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><span lang="EN-US" style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: Verdana; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">2009-09-30 18:20:53&nbsp;&nbsp;</span><span style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: 宋体; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">凤凰出版传媒网</span><span lang="EN-US" style="FONT-SIZE: 9pt; COLOR: black; FONT-FAMILY: Verdana; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
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                                    <td style="BORDER-RIGHT: #ece9d8; PADDING-RIGHT: 0.75pt; BORDER-TOP: #ece9d8; PADDING-LEFT: 0.75pt; PADDING-BOTTOM: 0.75pt; BORDER-LEFT: #ece9d8; PADDING-TOP: 0.75pt; BORDER-BOTTOM: #ece9d8; BACKGROUND-COLOR: transparent">
                                    <p class="MsoNormal" style="MARGIN: 0cm 0cm 12pt; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="COLOR: black; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">　　<span lang="EN-US">9</span>月<span lang="EN-US">28</span>日，凤凰出版传媒集团印务板块战略投资项目揭牌仪式在南京举行。凤凰出版传媒集团董事长谭跃，省新闻出版局副局长沈建国，盐城市副市长谷家栋，扬州市政府副市长闻道才，南京市六合区委副书记向军等为凤凰集团旗下江苏新华印刷厂并购重组<span lang="EN-US">4</span>家印刷企业揭牌。凤凰集团总经理陈海燕致辞。仪式由凤凰集团副总经理曹光福主持。</font><span lang="EN-US"><br /><br /></span><font size="3">　　凤凰出版传媒集团旗下全资企业江苏新华印刷厂，在整合民营印前制版公司的基础上，又与盐城印刷总厂、扬州鑫华印刷有限公司和南京通达彩印有限公司等通过增资扩股和股权收购的形式，共投入资本金约<span lang="EN-US">8300</span>多万元，分别控股盐城总厂<span lang="EN-US">51%</span>、扬州鑫华<span lang="EN-US">79.6%</span>、通达彩印<span lang="EN-US">57%</span>的股权。并购重组后的<span lang="EN-US">3</span>家企业，连同年初并购的印前水晶山制版公司，分别更名为：江苏凤凰盐城印刷有限公司、江苏凤凰扬州鑫华印刷有限公司、江苏凤凰通达印刷有限公司、江苏凤凰制版有限公司。</font><span lang="EN-US"><br /><br /></span><font size="3">　　通过本次并购重组，凤凰集团印刷产品中又增添了银行票据印刷，提升了书刊印前和印刷生产能力，可提供从印前、印中到印后的&ldquo;一条龙&rdquo;服务，涵盖了书刊、报纸、包装、商业、安全、票据等多种形式，可满足市场各种需求，为进一步整合集团内外印务资源打下了基础。<span lang="EN-US"><o:p></o:p></span></font></span></p>
                                    <p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: right; mso-pagination: widow-orphan" align="right"><span style="COLOR: black; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">（新华厂、集团印务部供稿）<span lang="EN-US"><o:p></o:p></span></font></span></p>
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<author>shoubozhang</author>
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<pubDate>Tue, 20 Oct 2009 21:11:41 CST </pubDate>
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<item>
<title>14个万能心理定律（任何领域都适用！）</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532693.html</link>
<description>
<![CDATA[<div align="center">
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        <tr style="HEIGHT: 24pt; mso-yfti-irow: 0; mso-yfti-firstrow: yes">
            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #009966; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 24pt; mso-border-alt: inset #999966 .75pt" valign="bottom">
            <p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: #ffff33; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">14</span><span style="FONT-SIZE: 11pt; COLOR: #ffff33; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">个万能心理定律（任何领域都适用！） </span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
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            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #f7f7ff; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 7.5pt; mso-border-alt: inset #999966 .75pt">
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　以下是十四项心理定律，你可以应用它们在任何的领域里。无论是销售沟通、还是设立目标、时间管理、领导组织都可以应用这些原理和定律。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">1</span><span style="COLOR: red">、坚信定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　当你对某件事情抱着百分之一万的相信，它最后就会变成事实。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">2</span><span style="COLOR: red">、期望定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　期望定律告诉我们，当我们怀着对某件事情非常强烈期望的时候，我们所期望的事物就会出现。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">3</span><span style="COLOR: red">、情绪定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　情绪定律告诉我们，人百分之百是情绪化的。即使有人说某人很理性，其实当这个人很有<span lang="EN-US">&quot;</span>理性<span lang="EN-US">&quot;</span>地思考问题的时候，也是受到他当时情绪状态的影响，<span lang="EN-US">&quot;</span>理性地思考<span lang="EN-US">&quot;</span>本身也是一种情绪状态。所以人百分之百是情绪化的动物，而且任何时候的决定都是情绪化的决定。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">4</span><span style="COLOR: red">、因果定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　任何事情的发生，都有其必然的原因。有因才有果。换句话说，当你看到任何现象的时候，你不用觉得不可理解或者奇怪，因为任何事情的发生都必有其原因。你今天的现状结果是你过去种下的因导致的结果。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">5</span><span style="COLOR: red">、吸引定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　当你的思想专注在某一领域的时候，跟这个领域相关的人、事、物就会被你吸引而来。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">6</span><span style="COLOR: red">、重复定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　任何的行为和思维，只要你不断的重复就会得到不断的加强。在你的潜意识当中，只要你能够不断地重复一些人、事、物，它们都会在潜意识里变成事实。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">7</span><span style="COLOR: red">、累积定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　很多年轻人都曾梦想做一番大事业，其实天下并没有什么大事可做，有的只是小事。一件一件小事累积起来就形成了大事。任何大成就或者大灾难都是累积的结果。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">8</span><span style="COLOR: red">、辐射定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　当你做一件事情的时候，影响的并不只是这件事情的本身，它还会辐射到相关的其他领域。任何事情都有辐射作用。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">9</span><span style="COLOR: red">、相关定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　相关定律告诉我们：这个世界上的每一件事情之间都有一定的联系，没有一件事情是完全独立的。要解决某个难题最好从其他相关的某个地方人手，而不只是专注在一个困难点上。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">10</span><span style="COLOR: red">、专精定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　专精定律告诉我们，只有专精在一个领域，这个领域才能有所发展。所以无论你做任何的行业都要把做该行业的最顶尖为目标，只有当你能够专精的时候，你所做的领域才会出类拔萃地成长。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">11</span><span style="COLOR: red">、替换定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　替换定律就是说，当我们有一项不想要的记忆或者是负面的习惯，我们是无法完全去除掉，只能用一种新的记忆或新的习惯去替换他。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">12</span><span style="COLOR: red">、惯性定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　任何事情只要你能够持续不断去加强它，它终究会变成一种习惯。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">13</span><span style="COLOR: red">、显现定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　显现定律就是说，当我们持续寻找、追问答案的时候，它们最终都必将显现。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US" style="COLOR: red">14</span><span style="COLOR: red">、需求定律</span><span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan; mso-line-height-alt: 7.5pt" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　任何人做任何事情都是带有一种需求。尊重并满足对方的需求，别人才会尊重我们的需求。 <span lang="EN-US"><o:p></o:p></span></span></p>
            </td>
        </tr>
    </tbody>
</table>
</div>]]>
</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532693.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Sun, 26 Jul 2009 22:41:44 CST </pubDate>
</item>

<item>
<title>青年人应有的十种心态</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532691.html</link>
<description>
<![CDATA[<div align="center">
<table class="MsoNormalTable" style="BORDER-RIGHT: #999966 1pt outset; BORDER-TOP: #999966 1pt outset; BACKGROUND: #cccccc; BORDER-LEFT: #999966 1pt outset; WIDTH: 463.5pt; BORDER-BOTTOM: #999966 1pt outset; mso-cellspacing: .7pt; mso-border-alt: outset #999966 .75pt; mso-padding-alt: 1.5pt 1.5pt 1.5pt 1.5pt" cellspacing="1" cellpadding="0" width="618" border="1">
    <tbody>
        <tr style="HEIGHT: 24pt; mso-yfti-irow: 0; mso-yfti-firstrow: yes">
            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #009966; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 24pt; mso-border-alt: inset #999966 .75pt" valign="bottom">
            <p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><span style="FONT-SIZE: 11pt; COLOR: #ffff33; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">青年人应有的十种心态</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            </td>
        </tr>
        <tr style="HEIGHT: 7.5pt; mso-yfti-irow: 1; mso-yfti-lastrow: yes">
            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #f7f7ff; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 7.5pt; mso-border-alt: inset #999966 .75pt">
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">1</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、无所谓</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　记得有一首古诗写道；倚楼听风雨淡看见江湖路。我们的人生常常都会遇到挫折和失败。夫妻闹别扭了，工作受到排挤，生意不顺利等等<span lang="EN-US"> .</span>这些东西都会让我们变得沮丧<span lang="EN-US">, </span>自卑<span lang="EN-US"> ,</span>甚至于颓废<span lang="EN-US"> .</span>但是我们人生有几十年的路要走<span lang="EN-US"> .</span>如果我们因为昨天的失败<span lang="EN-US"> ,</span>而让我们今日失去信心的话<span lang="EN-US"> .</span>那么当我们老了的时候<span lang="EN-US"> ,</span>我们就会很后悔<span lang="EN-US"> ,</span>当初为什么不走出自卑阴影<span lang="EN-US">. </span>创造自己的事业。所以当我们面对已经无可挽回的事情和已经过去的事情时就不要在去在乎了。 我们的内心深处应该常常的对自己说；无所谓，一切我都会尽我最大的努力。但是如果不成功的话我也不会难过了。因为过去不等于未来。我们如果不能走出我们心中的象牙塔。那么，我们就不可能成功和幸福。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">2</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、吃亏是福</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　我们的人生永远都是要不断的吃亏，吃亏让我们生气，难过。但是我们应该正确的看待吃亏。因为我们的人生虽然有很多的吃亏。但是每一次吃亏都是让我们提升的机会。孔子说；择其善者而从之，其不善者而改之。<span lang="EN-US">&quot; </span>我们在吃亏不断的发现别人的优点加以学习，在发现自己的缺点加以该之。那么 你就会不断的成熟成功 。记住吃亏和失败都不成功之母。只有失败之后的检讨， 反省，学习，才是让我们进步的东西。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">3</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、乘物以游心</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　这句话是庄子人间世中的一句话。我的理解是；天地万物都是我们所乘坐的器物，而我们要做的就是让我们心得到真正的逍遥游。 人们都会有这样的想法；学习是痛苦的，但是学成的是快乐的。工作是痛苦的，但是做出成果是快乐的。那么真的是这样的话，难道恋爱是痛苦的，婚姻就会是幸福的？不可能，所以我们应该体会身边每一分， 每一秒的快乐。学习有学习的好，因为它让你不断的充实。工作有工作的好，因为它让你不断的增长。所以如果不能体会生边每一份每一秒的快的话， 你就不可能有一个快乐的人生。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">4</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、有一颗童心</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　我们的生活中，尤其是在成功的路上。绝对不会是那么顺利 。那么我这些都让我们着急，让我们变得很沮丧，很郁闷。 这样不仅对心理不好，对于身体也是有着很大的危害。我们可以看看小孩子，或者想想自己小的时候。我们如果能拥有那些时候的无忧无虑，那么你就可以把生活中的艰辛看得很开。童心不是没心没肺，也不只不着调，而是让你不要忧虑要让自己的心得到真正的快乐。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">5</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、心中充满希望</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　人们在成功的路上会遇到很多的挫折，坎坷和逆境 ，我们可能会因为这些东西而让自己变得沮丧和自卑。这个时候我们的心中如果有希望的话，那么我们就能走出自卑的阴影。有理想， 有抱负， 有希望的人，都会注意自己的目标和理想。那么就可以看淡眼前的困哪。因为还要向着自己的目标不断的迈进那。 所以他们没有时间去自卑和沮丧。<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　孔子说：<span lang="EN-US">...</span>在陋巷，人不堪其忧，回也不改其乐，贤哉回也。<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　彦回的心中充满了快乐和希望所以他的生活条件虽然不好但是却依然很快乐但是在我们这些衣食无忧的人缺很颓废那么我们就不像话了。<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　论语中：<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　子贡问政。子曰：<span lang="EN-US">&quot;</span>足食。足兵。民信之矣。<span lang="EN-US">&quot;</span>子贡曰：<span lang="EN-US">&quot;</span>必不得已而去，于斯三者何先？<span lang="EN-US">&quot;</span>曰：<span lang="EN-US">&quot;</span>去兵。<span lang="EN-US">&quot;</span>子贡曰：<span lang="EN-US">&quot;</span>必不得已而去，于斯二者何先？<span lang="EN-US">&quot;</span>曰：<span lang="EN-US">&quot;</span>去食。自古皆有死，民无信不立。<span lang="EN-US">&quot;<o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　孔子也是主张；我们的心中要有信念，那么我们不论遇到多大的事情 ，多么大的挫折我们都能走出的低谷战胜所有的困难！<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">6</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、淡薄的心境</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　上一篇写的是人要有希望，而这一篇写的却是让人心中淡薄，这二者是不是矛盾阿？其实一点也不矛盾，我们要心中充满希望，但是也要有把成败看淡的境界<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　因为你急功近利是不可能成功的，只有你能保持理智才能有所作为。而让我们时刻能保持理智的办法就是淡薄的心境。在失败我的时候，淡然的心态会让你忘记失败。从头再来。在我们成功之后，一个淡薄的心境，可以时刻提醒我们不要被胜利冲昏头脑。这个就是淡薄的力量了。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">7</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、不要指望别人对你感恩</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　人性的弱点注定了人是一种不知道感恩的动物。而且现在社会都是独生子女，那么在家父母对他们的溺爱，让我们认为别人对他们好都是应该的。而自己不需要付出什么，所以你要成功的，要有一个好的心境，最终的就是不要有一个让人报答你的心态，也别指望别人能感激你。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">8</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、浩然正气</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　一个正直问心无愧的人，总是让好人敬重，让小人畏惧。孟子说；我善养我浩然正。，所以一个人能够做到问心无愧，那么它就没有了畏惧。而且可以让你更有自信。一身正气的人对于自己会有一个好的心态和心理健康。而对于你的人际关系圈子，可以让周围的人依赖你 敬重你有什么好事都能想到你，所以一身正气对于为人处事也是很重要的。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">9</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、不要太拿自己当回事</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　我们很多人都有心高气傲 ，桀骜不驯的架势。因为我们把自己太当回事了。我们太把自己看成什么了不起的人物了，所以在骄傲自大中，被社会遗弃。因此更多时候不要把自己看得太高。太把自己当回事。这样我们才能够很好的学习他人的优点，才能让自己不断的提升了。<span lang="EN-US"><o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">10</span><span style="FONT-SIZE: 11pt; COLOR: blue; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">、不要猜忌</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan; mso-line-height-alt: 7.5pt" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　我们的人生很多时候都有猜忌他们的习惯。这个是一个很不好的行为，猜忌不但让别人讨厌你， 也让社会遗弃。而猜疑也让你变得没有自信。不能坚持去做一件事情。没有坚持的人怎么可能成功啊，所以我们应该把猜疑的心态从我们的思想中刨除。你做一件事情的之后就用该坚持到底 ，如果你认为是对的，那么你就应该坚持到底。<span lang="EN-US"><o:p></o:p></span></span></p>
            </td>
        </tr>
    </tbody>
</table>
</div>]]>
</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532691.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Sun, 26 Jul 2009 22:41:07 CST </pubDate>
</item>

<item>
<title>35岁以前需要做好的十件事</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532690.html</link>
<description>
<![CDATA[<div align="center">
<table class="MsoNormalTable" style="BORDER-RIGHT: #999966 1pt outset; BORDER-TOP: #999966 1pt outset; BACKGROUND: #cccccc; BORDER-LEFT: #999966 1pt outset; WIDTH: 463.5pt; BORDER-BOTTOM: #999966 1pt outset; mso-cellspacing: .7pt; mso-border-alt: outset #999966 .75pt; mso-padding-alt: 1.5pt 1.5pt 1.5pt 1.5pt" cellspacing="1" cellpadding="0" width="618" border="1">
    <tbody>
        <tr style="HEIGHT: 24pt; mso-yfti-irow: 0; mso-yfti-firstrow: yes">
            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #009966; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 24pt; mso-border-alt: inset #999966 .75pt" valign="bottom">
            <p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><span lang="EN-US" style="FONT-SIZE: 11pt; COLOR: #ffff33; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">35</span><span style="FONT-SIZE: 11pt; COLOR: #ffff33; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">岁以前需要做好的十件事</span><span lang="EN-US" style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><o:p></o:p></span></p>
            </td>
        </tr>
        <tr style="HEIGHT: 7.5pt; mso-yfti-irow: 1; mso-yfti-lastrow: yes">
            <td style="BORDER-RIGHT: #999966 1pt inset; PADDING-RIGHT: 1.5pt; BORDER-TOP: #999966 1pt inset; PADDING-LEFT: 1.5pt; BACKGROUND: #f7f7ff; PADDING-BOTTOM: 1.5pt; BORDER-LEFT: #999966 1pt inset; PADDING-TOP: 1.5pt; BORDER-BOTTOM: #999966 1pt inset; HEIGHT: 7.5pt; mso-border-alt: inset #999966 .75pt">
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span lang="EN-US">35</span>岁是青春的后期，<span lang="EN-US">35</span>岁以后是收获的季节，如果你没有资格说这句话，你将会憎恨自己。所以在<span lang="EN-US">35</span>岁以前，在烂漫蓬勃的青春年华里，你最好把下面十件事做好<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第一、学会本行业所需要的一切知识并有所发展。</span>已故零件大王布鲁丹在他<span lang="EN-US">35</span>岁时，已经成为零件行业的领袖，并且组建了年收入达千万美元的海湾与西部工业公司。每个人在年轻时都可能有过彻夜不眠、刻苦攻读，这在<span lang="EN-US">20</span>岁甚或<span lang="EN-US">30</span>岁都没有问题，但到了<span lang="EN-US">35</span>岁，就不应该再为学习基本技能而大伤脑筋了。<span lang="EN-US">35</span>岁之前是一个人从事原始积累的阶段，<span lang="EN-US">35</span>岁之后就应该勃发了。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第二、养成个人风格。</span>在<span lang="EN-US">35</span>岁以前，找出你所喜欢的，不论是衣着或是爱好，哪怕是与众不同的小习惯也好。<span lang="EN-US">20</span>岁、<span lang="EN-US">30</span>岁时你可以不断尝试、不断改变，但是到了<span lang="EN-US">35</span>岁，你便要明确地建立个人风格。一位男士或女士在事业中途改变自己的形象，就会让人觉得很不可靠。你喜欢穿西装吗？好！就把西装当作你的商标吧！办公桌上摆些鲜花会令你工作更有效率吗？那就每天都摆些鲜花吧！<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第三、在感情生活方面平和安定。</span>在攀登事业的高峰时，如果私人生活不愉快，陷入感情危机，对你会产生很大的干扰，甚至会逐渐令你对别的事物失去兴趣。那些在<span lang="EN-US">35</span>岁之前私人生活已经平和安定的人，一般都比生活动荡不安的人有更大的机会获得成功。因此，如果你想结束一段没有结果的恋情，或者你想和女友结婚，那就赶快行动吧，免得把问题拖到生命的第<span lang="EN-US">35</span>个春秋。在<span lang="EN-US">35</span>岁以后，你应该专注地看着你对事业的投资开始获利。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第四、明白自己的短处。</span>承认有些事情你的确做不好，或者不愿做。如果你讨厌数字而喜欢创作，那就不要因为待遇高或顺从别人的期望而强迫自己做数字工作。在<span lang="EN-US">35</span>岁之前，一定要投入你所喜爱、所擅长的那种工作。否则，<span lang="EN-US">35</span>岁之后必然会有一段郁郁不乐的日子。而且，真正的成功可能因为活力的消退而丧失。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第五、知道自己的长处。</span>你应该知道自己擅长什么，并且清楚你所喜欢做而又做得比别人好的事情。不管你目前担任什么样的角色，知道自己的长处对成功都很重要。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第六、储备辞职另谋生路的钱。</span>在这个多变的职业世界里，你也许不会永远在一个地方工作，或者永远在一个位置上淋漓尽致地发挥自己，当你感到无法施展时，你很可能会想到辞职，或者开辟第二职业，如果你事先储蓄了足够的钱，你便有了一个安全的后盾。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第七、建立人际关系网。</span>如果到了<span lang="EN-US">35</span>岁你仍未建立起牢固的人际关系网，那你就有麻烦了。这个人际关系网包括你的朋友、亲人，最低限度包括所有可以互相帮助的人。这些人有的是你的同事，有的受过你的恩惠，有的你倾听过他们的问题，有的你和他有着相同的爱好。人际关系网不是一朝一夕就能建立起来的，它需要几年甚至十几年的培养。一个人在事业上、生活上的成功其实如同一个政党的成功，你要有许多人散布在适当的地方，你可以依赖他们，他们也可以依赖你。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第八、学会授权他人。</span>许多人不肯或不能这样做，因此始终被钉在从属的职位上。授权他人是成功的一半，一个事无巨细，不能将工作授权别人的人，注定会遇到极大的障碍。到了<span lang="EN-US">35</span>岁，你最好已成为这方面的专家。换言之，你懂得挑选合适的人并信任他们。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第九、学会在什么时候三缄其口。</span>因说话不小心而自毁前程的人，比因为任何其他原因丧失成功的人都多。要学会保持沉默而且看起来机智<span lang="EN-US">--</span>别人自然以为你知道的比实际还多。别讲别人的闲话，别谈论你自己的大计，守口如瓶所赢得的声誉，远比讲人闲话所带来的东西更加珍贵。你在事业上越成功，这一点就越重要。<span lang="EN-US"> <o:p></o:p></span></span></p>
            <p class="MsoNormal" style="MARGIN: 4pt 0cm; TEXT-ALIGN: left; mso-pagination: widow-orphan; mso-line-height-alt: 7.5pt" align="left"><span style="FONT-SIZE: 11pt; FONT-FAMILY: 宋体; LETTER-SPACING: 1.2pt; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">　　<span style="COLOR: red">第十、对人要忠诚。</span>如果你到了<span lang="EN-US">35</span>岁仍未能建立起坚如磐石的忠诚信誉，这一缺点将会困扰你一生。不忠诚的恶名必然会使你在事业上到处不受欢迎。你不能靠暗箭伤人爬到事业的顶峰，而要靠在早期树立起来的真诚刚直和不可动摇的声誉。<span lang="EN-US">35</span>岁以前，忠诚只是投资；<span lang="EN-US">35</span>岁以后，你会作为一个可以信赖的人收到忠诚的回报。<span lang="EN-US"><o:p></o:p></span></span></p>
            </td>
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</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/3532690.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Sun, 26 Jul 2009 22:40:19 CST </pubDate>
</item>

<item>
<title>受用一生的爱情经典原则</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/2225670.html</link>
<description>
<![CDATA[<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-pagination: widow-orphan; mso-outline-level: 2" align="center"><strong><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">受用一生的爱情经典原则<span lang="EN-US"><o:p></o:p></span></span></strong></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 12pt; LINE-HEIGHT: 19.2pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><font size="3"><span lang="EN-US" style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">1.</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">不要为了寂寞去</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">恋爱</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，时间是个魔鬼，天长日久，如果你是个多情的人，即使不爱对方，到时候也会产生感情，最后你怎么办？</font><span lang="EN-US"><br /><br /><br /><font size="3">2.</font></span><font size="3">不要为了负责而去</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">结婚</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">。要知道，不爱对方却和对方结婚是最不负责的。即使当时让对方很伤心，但是总比让他几年甚至一辈子伤心强。</font><span lang="EN-US"><br /><br /><br /><font size="3">3.</font></span><font size="3">不管多大多老，不管家人朋友怎么催，都不要随便对待</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">婚姻</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，婚姻不是打牌，重新洗牌要付出巨大代价。</font><font size="3"><span lang="EN-US"> <br />4. </span>感情的事基本上没有谁对谁错，他（她）要离开你，总是你有什么地方不能令他满足，回头想想过去在一起的日子，总是美好的。当然，卑劣的感情骗子也有，他们的花言巧语完全是为了骗取对方和自己上床，这样的人还是极少数。</font><span lang="EN-US"><br /><br /><br /><font size="3">5.</font></span><font size="3">和一个</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">生活</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">习惯有很多差异的人恋爱不要紧，结婚要慎重，想想你是否可以长久忍受彼此的不同。</font><span lang="EN-US"><br /><br /><br /><font size="3">6.</font></span><font size="3">有人说恋爱要找自己喜欢的人，结婚要找喜欢自己的人，都是片面的。恋人不喜欢自己有什么可恋的？</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">老婆</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">自己不喜欢怎么过一辈子？</font><span lang="EN-US"><br /><br /><br /><font size="3">7.</font></span><font size="3">真爱一个人，就要尽量让他开心，他开心了你就会开心，那么双方就有激情了。</font><span lang="EN-US"><br /><br /><br /><font size="3">8.</font></span><font size="3">不要因为自己长相不如对方而放弃追求的打算，长相只是一时的印象，真正决定能否结合主要取决于双方的性格。我见过的帅哥配丑女，丑女配帅哥的太多了。</font><span lang="EN-US"><br /><br /><br /><font size="3">9.</font></span></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">女人</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">要学会扮靓自己，不要拿朴素来做挡箭牌，不要拿家务做借口，不懂</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">时尚</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，你就不是一个完整的女人。</font><span lang="EN-US"><br /><br /><br /><font size="3">10.</font></span><font size="3">恋爱的时间能长尽量长。这最少有两点好处：一，充分，尽可能长的享受恋爱的愉悦，婚姻和恋爱的</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">感觉</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">是很不同的。二，两人相处时间越长，越能检验彼此是否真心，越能看出两人性格是否合得来。这样婚后的感情就会牢固得多。</font><span lang="EN-US"><br /><br /><br /><font size="3">11.</font></span></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">男人</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">不坏，女人不爱，这坏不是指心肠狠毒，自私无情什么的。而是指油嘴滑舌，花言巧语。一般的好男人以为说情话是油嘴滑舌，轻浮肉麻的表现，所以不愿去做。对别人这样说是不对，可是对自己老婆，就要油嘴滑舌一点。为什么不能做个心好嘴滑的男人呢？</font><span lang="EN-US"><br /><br /><font size="3">12.</font></span><font size="3">都说婚姻是</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">爱情</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">的坟墓，那是因为婚前已经往去坟墓的路上走着。就算不结婚也会在坟墓前</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">分手</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">。为什么不先分手就一头钻进坟墓呢？</font><span lang="EN-US"><br /><br /><br /><font size="3">13. </font></span><font size="3">只会读书的女人是一本字典，再好人们也只会在需要的时候去翻看一下，只会扮靓的女人只是一具花瓶，看久了也就那样。服饰美容是做好一个女人的必要条件，不是充要条件。你还需要多看书。这样你会发现生活更加美好。</font><span lang="EN-US"><br /><br /><br /><font size="3">14.</font></span><font size="3">平平淡淡才是真，没错，可那应该是激情过后的平淡，然后再起激情，再有平淡。激情平淡应呈波浪形交替出现。光有平淡无激情的生活有什么意思？只要你真心爱他，到死你也会有激情的。</font><span lang="EN-US"><br /><br /><br /><font size="3">15.</font></span><font size="3">你爱他吗？爱就告诉他，何必把思念之苦藏在心底深处。怕样子，地位，身份不相配？别怕，爱一个人是美好的。</font><span lang="EN-US"><br /><br /><br /><font size="3">17.</font></span><font size="3">草率地结了婚已经是错了，再也不要草率地去</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">离婚</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">。先试试看，真的不行再离也不迟。</font><span lang="EN-US"><br /><br /><br /><font size="3">18.</font></span><font size="3">经常听说男人味女人味，你知道男人味是一种什么味道，女人味又是一种什么味道吗？男人味就是豁达勇敢，女人味就是温柔体贴。</font><span lang="EN-US"><br /><br /><br /><font size="3">19.</font></span><font size="3">魅力是什么？魅力不是</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">漂亮</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，漂亮的女人不一定能吸引我，端庄幽雅的女人我才喜欢。所以你不用担心自己不够漂亮。</font><span lang="EN-US"><br /><br /><br /><font size="3">20.</font></span></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">初恋</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">都让人难忘，觉得美好。为什么？不是因为他（她）很漂亮或很帅，也不是因为得不到的就是好的，而是因为人初涉爱河时心里异常纯真，绝无私心杂念，只知道倾己所有去爱对方。而以后的爱情都没有这么纯洁无瑕了。纯真是人世间最为可贵的东西。我们渴求的就是她。</font><span lang="EN-US"><br /><br /><br /><font size="3">22.</font></span><font size="3">男人有钱就变坏，是的，很多男人这样，不过，一有钱就变坏的男人就算没钱，也好不到哪里去。</font><span lang="EN-US"><br /><br /><br /><font size="3">23. </font></span><font size="3">一个男人能不能给你安全感，完全不取决于他的身高，而取决于他的心高。高大而窝囊的男人我见过不少。矮小而昂扬的男人我也见过。一个男人要心高气傲，这样才像男人。当然，前提是要有才华。</font><span lang="EN-US"><br /><br /><br /><font size="3">24.</font></span><font size="3">天长地久有没有？当然有！为什么大多数人不相信有？因为他们没有找到人生旅途中最适合自己的那一个。也就是冥冥中注定的那一个。为什么找不到？茫茫人海，人生如露，要找到最合适自己的那一个谈何容易？你或许可以在<span lang="EN-US"> 40</span>岁时找到上天注定的那一个，可是你能等到<span lang="EN-US">40</span>岁吗？在<span lang="EN-US"> 20</span>多岁时找不到，却不得不结婚，在三四十岁时找到却不得不放弃。这就是人生的悲哀。</font><span lang="EN-US"><br /><br /><br /><font size="3">25.</font></span><font size="3">为什么生活中很少见到传说中天长地久，可歌可泣的爱情</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">故事</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">？因为这样的感情非常可贵，可贵的东西是那么好见到的吗？金子钻石容易见到吗？</font><span lang="EN-US"><br /><br /><br /><font size="3">26.</font></span><font size="3">从前</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">失恋</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">之时，我都会恨她<span lang="EN-US">/</span>他，恨她<span lang="EN-US">/</span>他为什么这么薄情寡义，听到有关她<span lang="EN-US">/</span>他的不好的消息，我都会偷着乐，现在不了，现在即使失去她<span lang="EN-US">/</span>他，我也会祝福她<span lang="EN-US">/</span>他，衷心希望她<span lang="EN-US">/</span>他能过得很好。她<span lang="EN-US">/</span>他过得不好我会很难过。这也是喜欢和爱的一个区别。</font><span lang="EN-US"><br /><br /><br /><font size="3">27.</font></span><font size="3">和聪明的人恋爱会很快乐，因为他们</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">幽默</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，会说话，但也时时存在着危机，因为这样的人很容易变心。和老实的人恋爱会很放心，但生活却也非常得乏味。</font><span lang="EN-US"><br /><br /><br /><font size="3">28.</font></span><font size="3">女人不要太好强，有的女人自尊心过强。是别人的错她态度很强硬，是自己的错她同样态度很强硬。她总以为去求别人是下<span lang="EN-US"> *</span>的表现，她是永远不会求男人的。这样的女人很令人头疼。聪明的女人会知道什么时候该坚强，什么时候该示弱。好强应该对外人，对爱的人这么好强你还要不要他呵护你啊？</font><span lang="EN-US"><br /><br /><br /><font size="3">29.</font></span><font size="3">要看一个人有没有内涵，内看谈吐，外看着装。还可以看写字。谈吐可以看出一个人的学识和修养。着装可以看出一个人的品位，写字可以看出一个人的性格。</font><span lang="EN-US"><br /><br /><br /><font size="3">30.</font></span><font size="3">想知道一个人爱不</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">爱你</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">，就看他和你在一起有没有活力，开不开心，有就是爱，没有就是不爱。</font><span lang="EN-US"><br /><br /><br /><font size="3">31.</font></span><font size="3">有的人老是抱怨找不好人，一两次不要紧，多了就有问题了，首先你要检讨自己本身有没有问题，如果没有，那你就要审视一下自己的眼光了，为什么每次坏人总被你碰到？</font><span lang="EN-US"><br /><br /><br /><font size="3">32.</font></span><font size="3">有人说男人一旦变心，九头牛也拉不回，难道女人变心，九头牛就拉得回来吗？</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">男女</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">之间只在生理上有差异，心理方面大同小异。</font><span lang="EN-US"><br /><br /><br /><font size="3">33.</font></span><font size="3">爱情与人品没多大关系，从前有个</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">女朋友</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">跟我说她喜欢射雕里的杨康，不喜欢郭靖，我很惊奇，爱坏厌好？后来想想，也没什么，杨康认贼作父，卖国求荣是不对。可他对爱情却很执着，这样的人为什么不能享有爱？现实生活也有这样的例子，古惑仔也有古惑仔的爱情。</font><span lang="EN-US"><br /><br /><br /><font size="3">34.</font></span><font size="3">有人说没有面包的爱情终究会夭折。我说说这话的人不懂什么是爱情。从前恋爱我很反感别人说对方这条件好那条件好。我不管你什么出身，什么学历，什么地位，如果我爱你，你擦皮鞋甚至<span lang="EN-US"> ***</span>猫扑<span lang="EN-US">.</span>爱生活我也无所谓。大人说我幼稚，没有钱怎么过日子？我说有钱没爱过的是什么日子？和自己爱的人在一起，喝水吃腌菜我也是高兴的。</font><span lang="EN-US"><br /><br /><br /><font size="3">35.</font></span><font size="3">如果真爱一个人，就会心甘情愿为他而改变。如果一个人在你面前我行我素，置你不喜欢的行为而不顾，那么他就是不爱你。所以如果你不够关心他或是他不够关心你，那么你就不爱他或他不爱你，而不要以为是自己本来就很粗心或相信他是一个粗心的人。遇见自己真爱的人，懦夫也会变勇敢，同理，粗心鬼也会变得细心。</font><span lang="EN-US"><br /><br /><br /><font size="3">36.</font></span><font size="3">彼此都有意而不说出来是爱情的最高境界。因为这个时候两人都在尽情的享受媚眼，尽情的享受目光相对时的火热心理，尽情的享受手指相碰时的惊心动魄。一旦说出来，味道会淡许多，因为两人同意以后，所有的行为都是已被许可，已有心理准备的了，到最后渐渐会变得麻木。</font><span lang="EN-US"><br /><br /><br /><font size="3">37.</font></span><font size="3">一个萝卜一个坑，说的是婚姻情况。事实上对于爱情来说，是不成立的，优秀的人，不管男女，都会是一个萝卜好几个坑。所以这个</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">世界</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">天天上演着悲欢离合的故事。</font><span lang="EN-US"><br /><br /><br /><font size="3">38.</font></span><font size="3">有两种女人很可爱，一种是</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">妈妈</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">型的，很体贴人，很会照顾人，会把男人照顾的非常周到。和这样的女人在一起，会感觉到强烈的被爱。还有一种是妹妹型的。很胆小，很害羞，非常的依赖男人，和这样的女人在一起，会激发自己男人的个性的显现。比如打老鼠扛重物什么的。会常常想到去保护自己的小女人。还有一种女人既不知道关心体贴人，又从不向男人低头示弱，这样的女人最让男人无可奈何。</font><span lang="EN-US"><br /><br /><br /><font size="3">39.</font></span><font size="3">吝啬是男人的大忌，就算穷也不要做出一副穷样。有人抱怨女人只爱男人的钱，其实也并不一定就是这样，有的女人喜欢男人为她花钱，有时候也是为了证实自己在男人心目中的位置，男人如果喜欢一个女人，一定愿意为她花钱的。</font><span lang="EN-US"><br /><br /><br /><font size="3">40.</font></span><font size="3">男女搭配，干活不累。因为在异性面前，男人总喜欢表现自己很男人的一面。这样也才像个男人，所以大</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt"><font size="3">男子</font></span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">主义有时候是必须有的。</font><span lang="EN-US"><br /><br /><font size="3">41.</font></span><font size="3">追求爱慕的异性是很常见的说法。其实对方不喜欢你，你再怎么追也没用，对方喜欢你，根本不需要挖空心思去追。或许真有一天他被你的诚意所打动，可最终大多还是会分手的。因为爱情不是感动，你不是他心目中的理想伴侣，即使一时接受你，将来碰上他心仪的那一位，一样会离开你。当然，对于喜欢你的人，你还是需要花点心思去讨好他的，因为这样才像拍拖，才浪漫。</font><span lang="EN-US"><br /><br /><br /><font size="3">42.</font></span><font size="3">经常有人问在朋友和恋人之间叫你选择，你会选择哪一个？其实这个问题是多余的。真正懂你的朋友或恋人，他们会体谅你的行为，如果不体谅你，因此失去也不必太在意。朋友或恋人是要互相帮助的，而不是硬性迁就。</font><span lang="EN-US"><br /><br /><br /><font size="3">43.</font></span><font size="3">曾经沧海难为水，除却巫山不是云。可是如果我还没经沧海或是刚到沧海打了个转就回来，而且也没到过巫山就一头钻进了围城怎么办啊</font><span lang="EN-US"><br /><br /><br /><font size="3">44.</font></span><font size="3">浪漫是什么？是送花？雨中漫步？楼前伫立不去？如果两人彼此倾心相爱，什么事都不做，静静相对都会感觉是浪漫的。否则，即使两人坐到月亮上拍拖，也是感觉不到浪漫的。</font><span lang="EN-US"><br /><br /><br /><font size="3">45.</font></span><font size="3">是否门当户对不要紧，最重要应该是兴当趣对，不然没有共同语言，即使在一起，仍然会感觉到孤独。</font><span lang="EN-US"><br /><br /><br /><font size="3">46. </font></span><font size="3">学会用理解的，欣赏的眼光去看对方，而不是以自以为是的关心去管对方。</font><span lang="EN-US"><br /><br /><font size="3">47.</font></span><font size="3">幼稚的人和幼稚的人在一起没什么问题，成熟的人和成熟的人在一起也没什么问题，成熟的人和幼稚的人在一起问题就多了。</font><span lang="EN-US"><br /><br /><br /><font size="3">48.</font></span><font size="3">有的女人恋爱时让</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">男友</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">宠着自己，结婚后仍然要</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">老公</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">百般宠着自己，却忘记做为一个女人应该做的份内之事。这样的女人是不懂得爱情的。</font><span lang="EN-US"><br /><br /><br /><font size="3">49.</font></span><font size="3">持久的爱情源于彼此发自内心的真爱，建立在平等的基础之上。任何只顾疯狂爱人而不顾自己有否被爱，或是只顾享受被爱而不知真心爱人的人都不会有好的结局。</font><span lang="EN-US"><br style="mso-special-character: line-break" /><br style="mso-special-character: line-break" /><o:p></o:p></span></span></p>
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</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/2225670.html</guid>
<subject>媒体资源</subject>
<author>shoubozhang</author>
<category>媒体资源</category>
<pubDate>Thu, 23 Oct 2008 22:20:51 CST </pubDate>
</item>

<item>
<title>女人洞房那天（男人女人都得看）</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/2225660.html</link>
<description>
<![CDATA[<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: center; mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-pagination: widow-orphan; mso-outline-level: 2" align="center"><strong><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">女人洞房那天（男人女人都得看）<span lang="EN-US"><o:p></o:p></span></span></strong></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 19.2pt; TEXT-ALIGN: center; mso-pagination: widow-orphan" align="center"><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">女人</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">入洞房那天，早早收起了自己的鞋，等</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">男人</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">脱鞋上炕，女人却双脚踩在男人的鞋上。男人见了，<span lang="EN-US">&quot;</span>嘿嘿<span lang="EN-US">&quot;</span>笑着说，还挺迷信。女人却认真地说，俺娘说了，踩了男人的鞋，一辈子不受男人的气。男人说，俺娘也说了，女人踩了男人的鞋，那是一辈子要跟男人吃苦受罪的。</font><span lang="EN-US"><br /></span><font size="3">　　女人开始试探着管男人，先从</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">生活</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">小事儿开始，支使男人拿尿盆倒尿罐，男人全干了。地里的庄稼女人说种啥，男人就种啥。左邻右舍女人说跟谁走近点跟谁走远点，男人全听女人的。男人正跟人闲侃，女人一声喊，男人像被牵了鼻子的牛，乖乖就回去了。男人正跟人喝酒，女人上前只扯一下耳朵，就被拽进家。有人激男人，这女人三天不打，她就上房揭瓦。你也算个男人，怎能让女人管得没有一点男人的气概？若是我的女人，非扇她两鞋底不可。男人不急不慌地说：把你的女人叫来，我也舍得扇她两鞋底子。那人急了，你懂个好赖话不？上辈子老和尚托生的没见过女人！真不像你爹的种，怕</span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">老婆</span></font><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt"><font size="3">！　　　</font><font size="3"><span lang="EN-US">&nbsp;&nbsp;<br /></span>　　村里人再有大事商量，男人一出场，人们就说，这商量大事你也做不了主，还是把你家女人请来吧。男人还真把女人叫来了。　　</font><font size="3"><span lang="EN-US">&nbsp;&nbsp;<br /></span>　　女人能管住男人觉着很得意，直到有一天女人在男人耳边说起了婆婆的不是。男人红了眼，一声吼，想知道我为啥不打你吗？就因为我老娘。我娘一辈子不容易，我爹脾性暴躁，稍有不顺心，张口就骂举手就打，我爹打断过胳膊粗的棍子，打散过椅子。我娘为了我们几个孩子，竟熬了一辈子。每次见娘挨打，我都发誓，我娶了女人决不捅他一指头。不是我怕你，是我忘不了我老娘说的话，她说女人是被男人疼的，不是被男人打的。　　　　</font><font size="3"><span lang="EN-US">&nbsp;&nbsp;<br /></span>　　女人惊呆了，她没想到男人的胸怀竟这样宽广。　　　　</font><font size="3"><span lang="EN-US">&nbsp;&nbsp;<br /></span>　　男人在外再同人神吹海喝，女人不喊也不再拽耳朵，有时会端碗水递给男人。有人问男人，咋调教的？男人却一本正经地说：打出来的女人嘴服，疼出来的女人心服。</font><font size="3"><span lang="EN-US">&nbsp;&nbsp;<br /></span>　　看完了<span lang="EN-US">,</span>你从中领悟到了那个朴实的道理了吗</font><font size="3"><span lang="EN-US">?&nbsp;&nbsp;<br /></span>　　祝天下所有的母亲 和被爱着的女人<span lang="EN-US">...</span></font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt">幸福</span><span lang="EN-US" style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">. </span><span style="FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt">快乐。<span lang="EN-US"><o:p></o:p></span></span></font></p>
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</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/2225660.html</guid>
<subject>媒体资源</subject>
<author>shoubozhang</author>
<category>媒体资源</category>
<pubDate>Thu, 23 Oct 2008 22:11:26 CST </pubDate>
</item>

<item>
<title>网络营销常用术语</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892108.html</link>
<description>
<![CDATA[<div style="BORDER-RIGHT: #c5beb8 1pt solid; PADDING-RIGHT: 0cm; BORDER-TOP: #c5beb8 1pt solid; PADDING-LEFT: 0cm; PADDING-BOTTOM: 2pt; BORDER-LEFT: #c5beb8 1pt solid; PADDING-TOP: 0cm; BORDER-BOTTOM: #c5beb8 1pt solid; mso-element: para-border-div; mso-border-alt: solid #C5BEB8 .75pt">
<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0cm; BORDER-TOP: medium none; PADDING-LEFT: 0cm; PADDING-BOTTOM: 0cm; BORDER-LEFT: medium none; PADDING-TOP: 0cm; BORDER-BOTTOM: medium none; mso-border-alt: solid #C5BEB8 .75pt; mso-padding-alt: 0cm 0cm 2.0pt 0cm"><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Banner (</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">横幅广告</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">是互联网广告中最基本的广告形式，一个表现商家广告内容的图片，放置在广告商的页面上，尺寸是</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">480*60</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">像素，或</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"> 233*30</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">像素；一般是使用</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">GIF</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">格式的图像文件，可以使用静态图形，也可用多帧图像拼接为动画图像；除普通</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">GIF</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">格式外，新兴的</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Rich Media Banner(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">丰富媒体</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Banner)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">能赋予</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Banner</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">更强的表现力和交互内容，但一般需要用户使用的浏览器插件支持</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">(Plug-in)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Banner </font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">一般翻译为网幅广告、旗帜广告、横幅广告等。</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"> Band Width (</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">带宽</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">在某一时刻能够通过传播线路传输的信息</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">文字、图片、音、视频</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">容量。带宽越高，网页的调用就越快。有限的带宽导致了尽可能地要使网页中的图片文件小。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Browser (</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">浏览器</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">): </span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">一种使你能够在万维网中浏览的程序。浏览器可以文字基础或者图片的。著名的浏览器有微软的</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">IE</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">，</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">NETSCAPE</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">的</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">NAVIGATOR</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">。</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"> Browser Cache(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">浏览器缓存</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">为了加速网页的浏览，浏览器在硬盘中储存了最近访问的页面，如果重新访问该站点，浏览器就从硬盘中显示这个页面，而不是从服务器中。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Click(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">点击次数</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">用户通过点击广告而访问广告主的网页，称点击一次；是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Click Rate(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">点击率</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">简称</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CTR</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；广告被点击的次数与广告收视次数的比例，即</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Clicks/ Impressions</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；如果这个页面被访问了一万次，而页面上的广告被点击</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">500</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">次，那么</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CTR</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">为</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">5%</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；目前，平均</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CTR</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">为</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">0.3%</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CTR</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">是评估广告效果的指标之一。</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"> Cookie:</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">电脑中记录用户在网络中的行为的文件；网站可通过</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Cookie</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">来识别用户是否曾经访问过该网站。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;CPC(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">点击成本</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">即</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Cost Per Click</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">，广告为每个用户点击所付的费用；</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CPC</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;CPM(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">千人成本</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">即</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Cost Per Thousand Impression</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">每千次印象数成本；广告主为它的广告显示</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">1000</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">次所付的费用；如果一个</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">Banner</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">广告单价是￥</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">10/CPM</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">，意味着每被</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">1000</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">人次看到就收￥</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">10</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；如此类推，每</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">10000</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">人次看到就是￥</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">100</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">；</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">CPM</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Database(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">数据库</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">通常指的利用现代计算机技术，将各类信息有序分类整理，便于查找和管理。在网络营销中，指利用互联网收集用户个人信息，并存档、管理；如：姓名、性别、年龄、地址、电话、兴趣爱好、消费行为等等。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Demographics(</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">人口统计特征</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">人口区隔的特征，典型的人口统计特征包括年龄、性别、地区、学历、职业和收入等。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;Ecommerce (</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">电子商务</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">):</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">通过网络销售产品或者服务；分为</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">B To B(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">厂商与厂商</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">，</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">B To C(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">厂商与消费者</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">，</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">C To C(</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">消费者与消费者</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">)</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">三种商业模式。</span><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"> <span lang="EN-US"><o:p></o:p></span></span></font></p>
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<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt"><font size="3"><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Frequency(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">接触频次</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">在一个阶段或者时间内广告传输给同一个浏览器的次数；站点需要使用</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">COOKIE</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">来管理广告频次；广告主可以通过限定这个次数来达到提高广告效果的目的。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;GIF(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">图片交换格式</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Graphic Interchange Format</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，网络广告的最普通的压缩格式。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;HTML(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">超文本标识语言</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">一种基于文本格式的页面描述语言，是网页通用的编辑语言。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;HTTP(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">超级文字传输协议</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): Hyper Text Transfer Protocol</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，万维网上的格式，当浏览器的地址栏上看到&ldquo;</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">HTTP</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">&rdquo;时，就表明正在看一个万维网页面。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;IM</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">（即时通讯软件）：一种网络即时讯息传呼软件，通过</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">IM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">可以寻找到朋友，在互联网上面聊天、发送消息、网址及文件，浏览新闻，甚至移动寻呼、聊天等功能。常用的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">IM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">有</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">MSN</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">QQ</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、雅虎通、网易泡泡、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">ICQ</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">等。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Impression(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">印象数</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指受用户要求的网页每一次的显示，就是一个</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Impression</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；广告主希望</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万人次看到广告，即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万次</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Impression</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；也是评估广告效果的元素之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Integrated Marketing (</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">整合行销</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">传统行销手段，即通过四大媒体（电视、报刊、杂志、广播）广告宣传产品，已不能满足竞争激烈的市场环境；整合营销就是要运用多媒体组合，偏重多点广告诉求、注重各个不同种族、不同地区、不同类型、不同层次的消费者需求，全方位、立体化的行销方式。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Key Word(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">关键字</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">用户在搜索引擎中提交的文字，以便快速查询所需内容。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman"> Pageview(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">浏览量</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">网站各网页被浏览的总次数。一个访客有可能创造十几个甚至更多的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman"> Pageviews</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；是目前判断网站访问流量最常用的计算方式，也是反映一个网站受欢迎程度的重要指标之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Rate Card(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">刊例价格表</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">各网络媒体所实行的广告产品的标准价格和一些说明。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman"> Reach(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">到达率</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">看见某一个广告的总人数。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Rich Media(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">富媒体</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指由</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">2D</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">及</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">3D</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Video</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Audio</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">JAVA</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、动画等组成效果，目前在网络上被应用的一个高频宽资料技术。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Rich Media</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">能够提高交互能力，并能实现多媒体、扩展的创意的空间、交易行为以及和用户的交互的媒介技术。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Search Engine(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">搜索引擎</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">一个象互联网的图书馆的卡片的程序。搜索引擎通过用户键入的关键字提供所需的信息，寻找信息的方法通常是是按照用户键入的关键字或者词的相关指数。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Stickiness(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">粘性</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">衡量一个站点对用的户吸引度的标准，即固定时间内，用户的回访次数；次数越高，粘性越高。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Streaming Audio/Video(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">流式音</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">/</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">视频</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">当调用文件的时候播放音频或者视频；流式文件使用户避免了长期的等待或者必须文件完整地调用的时候才播放。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><o:p></o:p></span></font></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt"><font size="3"><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">&nbsp;Targeting(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">定向</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">通过内容匹配、用户构成或者过滤传递最适宜的广告给用户。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Traffic(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">流量</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">用户访问站点的数字和种类。以多种方法测量。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Unique Users(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">唯一的用户</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指在单位时间内访问某一站点的所有不同的用户的数量。一般由访问的客户机确认；因此，通过一个服务器来的不同访问者都被认为是一个单独用户。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;URL(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">统一资源定位</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):Uniform Resource Locator</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万维网中某个页面唯一的可鉴别的地址。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Link URL</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即某网页的链接地址，在浏览器的地址栏输入</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">URL</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，即可看到该网页内容。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Web Site(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">站点</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">互联网或者万维网上的一个地址。站点包含各种组成物，某一个特定的域名，一个包含网页的地方。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Band Width(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">带宽</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">在某一时刻能够通过传播线路传输的信息</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">文字、图片、音、视频</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">)</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">容量。带宽越高，网页的调用就越快。有限的带宽导致了尽可能地要使网页中的图片文件小。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Browser(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">浏览器</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">一种使你能够在万维网中浏览的程序。浏览器可以文字基础或者图片的。著名的浏览器有微软的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">IE</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">NETSCAPE</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">NAVIGATOR</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Browser Cache(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">浏览器缓存</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">为了加速网页的浏览，浏览器在硬盘中储存了最近访问的页面，如果重新访问该站点，浏览器就从硬盘中显示这个页面，而不是从服务器中。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Click(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">点击次数</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">用户通过点击广告而访问广告主的网页，称点击一次；是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Click Rate(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">点击率</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">简称</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CTR</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；广告被点击的次数与广告收视次数的比例，即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Clicks/ Impressions</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；如果这个页面被访问了一万次，而页面上的广告被点击</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">500</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">次，那么</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CTR</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">为</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">5%</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；目前，平均</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CTR</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">为</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">0.3%</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CTR</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Cookie:</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">电脑中记录用户在网络中的行为的文件；网站可通过</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Cookie</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">来识别用户是否曾经访问过该网站。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;CPC(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">点击成本</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Cost Per Click</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，广告为每个用户点击所付的费用；</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CPC</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">是评估广告效果的指标之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;CPM(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">千人成本</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Cost Per Thousand Impression</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">每千次印象数成本；广告主为它的广告显示</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">1000</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">次所付的费用；如果一个</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Banner</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">广告单价是￥</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10/CPM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，意味着每被</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">1000</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">人次看到就收￥</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；如此类推，每</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10000</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">人次看到就是￥</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">100</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">CPM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">是评估广告效果的指标之一。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><o:p></o:p></span></font></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt"><font size="3"><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">&nbsp;Database(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">数据库</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">通常指的利用现代计算机技术，将各类信息有序分类整理，便于查找和管理。在网络营销中，指利用互联网收集用户个人信息，并存档、管理；如：姓名、性别、年龄、地址、电话、兴趣爱好、消费行为等等。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Demographics(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">人口统计特征</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">人口区隔的特征，典型的人口统计特征包括年龄、性别、地区、学历、职业和收入等。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Ecommerce(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">电子商务</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">通过网络销售产品或者服务；分为</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">B To B(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">厂商与厂商</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">)</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">B To C(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">厂商与消费者</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">)</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">C To C(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">消费者与消费者</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">)</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">三种商业模式。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Frequency(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">接触频次</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">在一个阶段或者时间内广告传输给同一个浏览器的次数；站点需要使用</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">COOKIE</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">来管理广告频次；广告主可以通过限定这个次数来达到提高广告效果的目的。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;GIF(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">图片交换格式</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Graphic Interchange Format</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，网络广告的最普通的压缩格式。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;HTML(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">超文本标识语言</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">一种基于文本格式的页面描述语言，是网页通用的编辑语言。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;HTTP(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">超级文字传输协议</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): Hyper Text Transfer Protocol</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，万维网上的格式，当浏览器的地址栏上看到&ldquo;</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">HTTP</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">&rdquo;时，就表明正在看一个万维网页面。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;IM</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">（即时通讯软件）：一种网络即时讯息传呼软件，通过</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">IM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">可以寻找到朋友，在互联网上面聊天、发送消息、网址及文件，浏览新闻，甚至移动寻呼、聊天等功能。常用的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">IM</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">有</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">MSN</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">QQ</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、雅虎通、网易泡泡、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">ICQ</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">等。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Impression(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">印象数</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指受用户要求的网页每一次的显示，就是一个</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Impression</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；广告主希望</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万人次看到广告，即</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">10</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万次</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Impression</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；也是评估广告效果的元素之一。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Integrated Marketing(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">整合行销</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">传统行销手段，即通过四大媒体（电视、报刊、杂志、广播）广告宣传产品，已不能满足竞争激烈的市场环境；整合营销就是要运用多媒体组合，偏重多点广告诉求、注重各个不同种族、不同地区、不同类型、不同层次的消费者需求，全方位、立体化的行销方式。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Key Word(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">关键字</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">用户在搜索引擎中提交的文字，以便快速查询所需内容。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Pageview(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">浏览量</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">网站各网页被浏览的总次数。一个访客有可能创造十几个甚至更多的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman"> Pageviews</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">；是目前判断网站访问流量最常用的计算方式，也是反映一个网站受欢迎程度的重要指标之一。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><o:p></o:p></span></font></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt"><font size="3"><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">&nbsp;Rate Card(</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">刊例价格表</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">各网络媒体所实行的广告产品的标准价格和一些说明。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Reach(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">到达率</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">看见某一个广告的总人数。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Rich Media(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">富媒体</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指由</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">2D</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">及</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">3D</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">的</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Video</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Audio</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">JAVA</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">、动画等组成效果，目前在网络上被应用的一个高频宽资料技术。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Rich Media</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">能够提高交互能力，并能实现多媒体、扩展的创意的空间、交易行为以及和用户的交互的媒介技术。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Search Engine(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">搜索引擎</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">一个象互联网的图书馆的卡片的程序。搜索引擎通过用户键入的关键字提供所需的信息，寻找信息的方法通常是是按照用户键入的关键字或者词的相关指数。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Stickiness(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">粘性</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">衡量一个站点对用的户吸引度的标准，即固定时间内，用户的回访次数；次数越高，粘性越高。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Streaming Audio/Video(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">流式音</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">/</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">视频</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">当调用文件的时候播放音频或者视频；流式文件使用户避免了长期的等待或者必须文件完整地调用的时候才播放。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Targeting(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">定向</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">通过内容匹配、用户构成或者过滤传递最适宜的广告给用户。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Traffic(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">流量</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">用户访问站点的数字和种类。以多种方法测量。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Unique Users(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">唯一的用户</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">指在单位时间内访问某一站点的所有不同的用户的数量。一般由访问的客户机确认；因此，通过一个服务器来的不同访问者都被认为是一个单独用户。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;URL(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">统一资源定位</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">):Uniform Resource Locator</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">万维网中某个页面唯一的可鉴别的地址。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">Link URL</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">即某网页的链接地址，在浏览器的地址栏输入</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">URL</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">，即可看到该网页内容。</span></font><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><br /><br /><font face="Times New Roman" size="3">&nbsp;&nbsp;&nbsp;&nbsp;Web Site(</font></span><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">站点</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><font face="Times New Roman">): </font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-bidi-font-size: 10.5pt">互联网或者万维网上的一个地址。站点包含各种组成物，某一个特定的域名，一个包含网页的地方。</span><span lang="EN-US" style="FONT-FAMILY: &quot;&quot;; mso-bidi-font-size: 10.5pt"><o:p></o:p></span></font></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt"><span lang="EN-US"><o:p><font face="Times New Roman" size="3">&nbsp;</font></o:p></span></p>]]>
</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892108.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Thu, 12 Jun 2008 16:21:27 CST </pubDate>
</item>

<item>
<title>做好业务，教你效果最好的技巧</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892096.html</link>
<description>
<![CDATA[<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 39pt; TEXT-INDENT: -18pt; mso-list: l0 level2 lfo1; tab-stops: list 39.0pt"><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;; mso-fareast-font-family: ''; mso-bidi-font-family: ''"><span style="mso-list: Ignore"><font face="Times New Roman">1、<span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp;&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">推：当客户要求你一些突如其来的费用时，你可以上推。但应注意一个限度，掌握自己的职权限度，可以做主的尽量自己做主，你一味上推的话，对方会觉得你解决不了什么问题，反而会使对方看扁自己，为以后的销售工作带来障碍。</span><span style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman"> </font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">你可以向对方解释，我们公司的费用是要经公司严格审批的，我可以把您的要求向上面反映，并且尽量帮您争取，但是我现在不能答复您，请您理解我。切忌不要说&ldquo;我解决不了&rdquo;之类的话，暂时不能答复的，明确告知对方答复时间。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 39pt; TEXT-INDENT: -18pt; mso-list: l0 level2 lfo1; tab-stops: list 39.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">2、</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">拉：寻找共同点。当你与对方话不投机时，应尽量多了解他的情况，如兴趣爱好等，争取与对方拉近距离，产生共鸣，达到有效沟通。</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 39pt; TEXT-INDENT: -18pt; mso-list: l0 level2 lfo1; tab-stops: list 39.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">3、</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">磨：平时多拜访、多交流，特别在结款困难时必须有耐性去磨。</span><span style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman"> </font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">我们应树立&ldquo;只向成功告别，不向失败告别&rdquo;的思想。</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 39pt; TEXT-INDENT: -18pt; mso-list: l0 level2 lfo1; tab-stops: list 39.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">4、</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">哄：适当的时候加上适当的赞美之词，合情合理地奉承对方。每一个人都不会拒绝微笑与赞美。</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 39pt; TEXT-INDENT: -18pt; mso-list: l0 level2 lfo1; tab-stops: list 39.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">5、</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">缠：缠的目的是不让对方放弃自己。例如：曾经有一次，我的一个店方主管发现他与我谈判时，老是被我牵制，他在合同条款中老是占不了优势，倒是每次都跟着我的思路在走。他便跟我说，你太难对付了，今后有什么问题让你们老板直接跟我谈吧。我就开玩笑地说：我们老板派我来负责这片的业务，你都让我们老板直接跟你谈了，你这不是让我给下课了吗，我们老板还要我做什么呢？我们合作的时间也不短了，彼此也挺信任的，你总不忍心看我下课吧，有什么分歧我们可以再商议的，你说对吗？经过这一席话，对方自己就觉得不好意思了，也放弃了他的要求。</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><font size="3"><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">业务高手不该说的</span><span lang="EN-US"><font face="Times New Roman">9</font></span><span style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">种话</span></font></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">1</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、不说批评性话语</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">这是许多业务人员的通病，尤其是业务新人，有时讲话不经过大脑，脱口而出伤了别人，自己还不觉得。常见的例子，见了客户第一句话便说，&ldquo;你家这楼真难爬！&rdquo;&ldquo;这件衣服不好看，一点都不适合你。&rdquo;&ldquo;这个茶真难喝。&rdquo;再不就是&ldquo;你这张名片真老土！&rdquo;&ldquo;活着不如死了值钱！&rdquo;这些脱口而出的话语里包含批评，虽然我们是无心去批评指责，只是想打一个圆场、有一个开场白，而在客户听起来，感觉就不太舒服了。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">人们常说，&ldquo;好话一句作牛做马都愿意&rdquo;，也就是说，人人都希望得到对方的肯定，人人都喜欢听好话。不然，怎么会有&ldquo;赞美与鼓励让白痴变天才，批评与抱怨让天才变白痴&rdquo;，这一句话呢，在这个世界上，又有谁愿意受人批评？业务人员从事推销，每天都是与人打交道，赞美性话语应多说，但也要注意适量，否则，让人有种虚伪造作、缺乏真诚之感。就像我大院里住的王姨，有一天在业务员与她告别后，她就跑过来对我们说：&ldquo;别听他那一套一套的，嘴巴甜得要命，都是假的，这保险公司培训出的怎么都是一个模式的人，油腔滑调，耍嘴皮特行！&rdquo;大家瞧，这王姨，无形中提醒我们，与客户交谈中的赞美性用语，要出自你的内心，不能不着边际地瞎赞美，要知道，不卑不亢自然表达，更能获取人心，让人信服。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">2</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、杜绝主观性的议题</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">在商言商，与你推销没有什么关系的话题，你最好不要参与去议论，比如政治、宗教等涉及主观意识，无论你说是对是错，这对于你的推销都没有什么实质意义。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">我们一些新人，涉及这个行业时间不长，经验不足，在与客户的交往过程中，难免无法有主控客户话题的能力，往往是跟随客户一起去议论一些主观性的议题，最后意见便产生分歧，有的尽管在某些问题上争得面红脖子粗，而取得&ldquo;占上风&rdquo;的优势，但争完之后，一笔业务就这么告吹，想想对这种主观性的议题争论，有何意义？然而，有经验的老推销员，在处理这类主观性的议题中，起先会随着客户的观点，一起展开一些议论，但争论中适时立马将话题引向推销的产品上来。总之，我觉得，与销售无关的东西，应全部放下，特别是主观性的议题，作为推销人员应尽量杜绝，最好是做到避口不谈，对你的销售会有好处的。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">3</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、少用专业性术语</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">李先生从事寿险时间不足两个月，一上阵，就一股脑地向客户炫耀自己是保险业的专家，电话中一大堆专业术语塞向客户，个个客户听了都感到压力很大。当与客户见面后，李先生又是接二连三地大力发挥自己的专业，什么&ldquo;豁免保费&rdquo;、&ldquo;费率&rdquo;、&ldquo;债权&rdquo;、&ldquo;债权受益人&rdquo;等等一大堆专业术语，让客户如坠入五里云雾中，似乎在黑暗里摸索，对方反感心态由此产生，拒绝是顺理成章的了，李先生便在不知不觉中，误了促成销售的商机。我们仔细分析一下，就会发觉，业务员把客户当作是同仁在训练他们，满口都是专业，让人怎么能接受？既然听不懂，还谈何购买产品呢？如果你能把这些术语，用简单的话语来进行转换，让人听后明明白白，才有效达到沟通目的，产品销售也才会达到没有阻碍。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">4</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、不说夸大不实之词</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">不要夸大产品的功能！这一不实的行为，客户在日后的享用产品中，终究会清楚你所说的话是真是假。不能因为要达到一时的销售业绩，你就要夸大产品的功能和价值，这势必会埋下一颗&ldquo;定时炸弹&rdquo;，一旦纠纷产生，后果将不堪设想。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">任何一个产品，都存在着好的一面，以及不足的一面，作为推销员理应站在客观的角度，清晰地与客户分析产品的优与势，帮助客户&ldquo;货比三家&rdquo;，惟有知已知彼、熟知市场状况，才能让客户心服口服地接受你的产品。提醒销售人员，任何的欺骗和夸大其辞的谎言是销售的天敌，它会致使你的事业无法长久。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">5</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、禁用攻击性话语</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">我们可以经常看到这样的场面，同业里的业务人员带有攻击性色彩的话语，攻击竞争对手，甚至有的人把对方说得一钱不值，致使整个行业形象在人心目中不理想。我们多数的推销员在说出这些攻击性话题时，缺乏理性思考，却不知，无论是对人、对事、对物的攻击词句，都会造成准客户的反感，因为你说的时候是站在一个角度看问题，不见得每一个人都人是与你站在同一个角度，你表现得太过于主观，反而会适得其反，对你的销售也只能是有害无益。这种不讲商业道德的行为，相信随着时代的发展，各个公司企业文化的加强，攻击性色彩的话语，绝不可能会大行其道的。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">6</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、避谈隐私问题</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">与客户打交道，主要是要把握对方的需求，而不是一张口就大谈特谈隐私问题，这也是我们推销员常犯的一个错误。有些推销员会说，我谈的都是自己的隐私问题，这有什么关系？就算你只谈自己的隐私问题，不去谈论别人，试问你推心置腹地把你的婚姻、性生活、财务等情况和盘托出，能对你的销售产生实质性的进展？也许你还会说，我们与客户不谈这些，直插主题谈业务难以开展，谈谈无妨，其实，这种&ldquo;八卦式&rdquo;的谈论是毫无意义的，浪费时间不说，更浪费你推销商机。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">7</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、少问质疑性话题</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">业务过程中，你很担心准客户听不懂你所说的一切，而不断地以担心对方不理解你的意思质疑对方，&ldquo;你懂吗&rdquo;&ldquo;你知道吗？&rdquo;&ldquo;你明白我的意思吗？&rdquo;&ldquo;这么简单的问题，你了解吗？&rdquo;，似乎一种长者或老师的口吻质疑这些让人反感的话题。众所周知，从销售心理学来讲，一直质疑客户的理解力，客户会产生不满感，这种方式往往让客户感觉得不到起码的尊重，逆反心理也会顺之产生，可以说是销售中的一大忌。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">如果你实在担心准客户在你很详细的讲解中，还不太明白，你可以用试探的口吻了解对方，&ldquo;有没有需要我再详细说明的地方？&rdquo;也许这样会比较让人接受。说不定，客户真的不明白时，他也会主动地对你说，或是要求你再说明之。在此，给推销员一个忠告，客户往往比我们聪明，不要用我们的盲点去随意取代他们的优点。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">8</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、变通枯燥性话题</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">在销售中有些枯燥性的话题，也许你不得不去讲解给客户听，但这些话题可以说是人人都不爱听，甚至是听你讲就想打瞌睡。但是，出于业务所迫，建议你还是将这类话语，讲得简单一些，可用概括来一带而过。这样，客户听了才不会产生倦意，让你的销售达到有效性。如果有些相当重要的话语，非要跟你的客户讲清楚，那么，我建议你不要拼命去硬塞给他们，在你讲解的过程中，倒不如，换一种角度，找一些他们爱听的小故事，小笑话来刺激一下，然后再回到正题上来，也许这样的效果会更佳。总之，我个人认为，这类的话题，由于枯燥无味，客户对此又不爱听，那你最好是能保留就保留起来，束之高搁，有时比和盘托出要高明一筹。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 21pt"><strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">9</font></span></strong><strong><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、回避不雅之言</span></strong><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">每个人都希望与有涵养、有层次的人在一起，相反，不愿与那些&ldquo;粗口成章&rdquo;的人交往。同样，在我们销售中，不雅之言，对我们销售产品，必将带来负面影响。诸如，我们推销寿险时，你最好回避&ldquo;死亡&rdquo;、&ldquo;没命了&rdquo;&ldquo;完蛋了&rdquo;，诸如此类的词藻。然而，有经验的推销员，往往在处理这些不雅之言时，都会以委婉的话来表达这些敏感的词，如&ldquo;丧失生命&rdquo;&ldquo;出门不再回来&rdquo;等替代这些人们不爱听的语术。不雅之言，对于个人形象会大打折扣，它也是销售过程中必须避免的话，你注意了、改过了，你便成功在望了！</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">有些网友讲，总有工厂比我价格低，老有客户要求降价。其实不论中国外国，所有买家都希望买到物美价廉的产品，为什么女人们一看到打折就会风涌而上呢！我想就是这个理吧。但是如果客人看到价低质次的话，他也不会购买，这也就是为什么一些德国产品比中国同类价格高十倍也大有用户的道理。大家还是愿意在购买时选择高质量的产品，尽管价格也高，但性能价格比更核算。所以，遇到这样的客户，业务人员就应该表明自己产品的特色和优点，高质高价，用材好，成本就一定高，技术质量好，技术人员水平高，人员工资也比一般的高，所以价格高也是应该理解的。当然，如果你仍不了解自己的产品，你也说不出个一、二、三，那就成了茶壶里煮饺子，有嘴倒不出来了。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><br /><font face="Times New Roman">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">有些网友讲，总有工厂比我价格低，老有客户要求降价。其实不论中国外国，所有买家都希望买到物美价廉的产品，为什么女人们一看到打折就会风涌而上呢！我想就是这个理吧。但是如果客人看到价低质次的话，他也不会购买，这也就是为什么一些德国产品比中国同类价格高十倍也大有用户的道理。大家还是愿意在购买时选择高质量的产品，尽管价格也高，但性能价格比更核算。所以，遇到这样的客户，业务人员就应该表明自己产品的特色和优点，高质高价，用材好，成本就一定高，技术质量好，技术人员水平高，人员工资也比一般的高，所以价格高也是应该理解的。当然，如果你仍不了解自己的产品，你也说不出个一、二、三，那就成了茶壶里煮饺子，有嘴倒不出来了。</span></p>]]>
</description>
<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892096.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Thu, 12 Jun 2008 16:18:14 CST </pubDate>
</item>

<item>
<title>业务员每天必做的8件事</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892091.html</link>
<description>
<![CDATA[<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;; mso-fareast-font-family: ''; mso-bidi-font-family: ''"><span style="mso-list: Ignore"><font face="Times New Roman">1，<span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp;&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">收发邮件：每天至少两次收发反馈信箱，早上上班和晚上下班之前，每天必须保证收到的反馈及时回复完，由于时差，如果业务人员能够在家处理反馈更好，可以保证回复的及时性。（有时晚上加班不可避免，但是可以与客户同步，加快沟通的频率，占的先机）。</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">2，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">做好客户信息管理：建立一个</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">excel</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">表格，将所有收到的客户信息及时填写到表格中，并且做好客户分类工作，将询盘内容，质量比较高的客户做为</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">A</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">类客户重点跟踪（但是也不要忽略小客户，任何客户都是从小做到大的，就象卖东西，要把客户从头回客户做到回头客户</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">---</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">忠实客户</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">----</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">传代客户）</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">3，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">主动到相关商务网站里寻找买家（要整理分类，针对不同地区的客户进行不同的发盘，做到简洁，有针对性）</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">4，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">每隔几天到相关商务网站发布一条具有商业价值的信息。（虽然可能效果不是很好，但是也花不了多少时间，如果你更新的快的话，产品信息就会出现目录的首页，说不定会有所收获，建议坚持）</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">5，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">每个季度定期更换网页内容。将新产品信息发布上网，或者将产品的图片替换一下。这些都会让买家及时了解公司的最新信息，吸引新客户。</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">6，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">定期给老客户或者潜在的客户发送公司的最新产品信息，坚持就会有回报（据统计开发一个新客户所花费的费用相当于维持十个老客户所花费的费用，在开发新客户的时候一定不要忽视老客户的维持，可以在节日的时候给客人发送卡片祝福，客人都会觉得很亲切，合作的愉快）</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">7，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">业务人员每周汇报反馈询盘及跟进情况。（把这些表统一整理，留做备份，至少这些都是以后的潜在客户，也可以作为业务员的计效考核之用）</span></p>
<p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt 18pt; TEXT-INDENT: -18pt; mso-list: l0 level1 lfo1; tab-stops: list 18.0pt"><span lang="EN-US" style="mso-fareast-font-family: 'Times New Roman'"><span style="mso-list: Ignore"><font face="Times New Roman"><font size="3">8，</font><span style="FONT: 7pt &quot;Times New Roman&quot;">&nbsp; </span></font></span></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">每周（或者每天早上利用</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">10</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">或者</span><span lang="EN-US" style="FONT-SIZE: 9pt; FONT-FAMILY: &quot;&quot;"><font face="Times New Roman">30</font></span><span style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">分钟）召开相关人员会议，分析原因，总结经验，完善工作制度，让工作更简洁高效。（台湾企业一般每天都会抽出些时间开会，来总结前一天的工作，做会议记录，业务员提出问题，有经理或高层领导来进行解决，同时也给大家足够的交流时间，培养团队精神和竞争意识。建议要结合公司的实际情况进行）</span></p>]]>
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<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Thu, 12 Jun 2008 16:15:46 CST </pubDate>
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<item>
<title>顶级外贸业务员的5大心得</title>
<link>http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892088.html</link>
<description>
<![CDATA[<div style="BORDER-RIGHT: #c5beb8 1pt solid; PADDING-RIGHT: 0cm; BORDER-TOP: #c5beb8 1pt solid; PADDING-LEFT: 0cm; PADDING-BOTTOM: 2pt; BORDER-LEFT: #c5beb8 1pt solid; PADDING-TOP: 0cm; BORDER-BOTTOM: #c5beb8 1pt solid; mso-element: para-border-div; mso-border-alt: solid #C5BEB8 .75pt">
<p style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0cm; BORDER-TOP: medium none; PADDING-LEFT: 0cm; MARGIN-BOTTOM: 12pt; PADDING-BOTTOM: 0cm; BORDER-LEFT: medium none; PADDING-TOP: 0cm; BORDER-BOTTOM: medium none; mso-border-alt: solid #C5BEB8 .75pt; mso-padding-alt: 0cm 0cm 2.0pt 0cm"><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">归纳总结了以下</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">5</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">点做外贸的心得，希望能够给不管是外贸精英还是业务新手一点启发和帮助</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><strong><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">一、报价：</span></strong><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">这个环节应该是大家开展业务的敲门砖，以此来吸引买家的目光，多逗留一分钟自然就是给你了另外一次抓住定单的机会。</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">分析：</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;1</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">、给客人的价格不能太低，太低老板不赚钱，招你业务何用</font></span><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">?<br /><br />&nbsp;&nbsp;&nbsp;&nbsp;2</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">、给客人价格不能太高，太高客人不接受，另找门路，就显得不划算。于是得到报价技巧要&ldquo;报客户能接受的最高的价格&rdquo;两个定语，前者针对客人，后者针对公司利益。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;<strong><span style="FONT-FAMILY: &quot;&quot;">&nbsp;</span></strong></font></span><strong><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">二、询盘质量分析：</span></strong><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">首先&ldquo;调查背景，区别对待&rdquo;，不可对待所有询盘一视同仁，要有所针对性，同时要对询盘的处理做到恰倒好处。</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><strong><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">三、业务员心理：</span></strong><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">很多业务，三两个月接不到单子就气馁，怀疑自己的能力，错失了大好良机。我们的业务应该都明白，什么叫做柳暗花明又一村。</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">结论：&ldquo;人不自信，谁人信自。&rdquo;我们的业务，你做到了么？</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><strong><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">四、感悟：</span></strong><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">很多企业接单无非两种，一种是外贸公司的单，一种为国外直接买家或者客户的单，鉴于此我们总结得出：</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;1</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">、用外贸公司和中东的客人的定单来养活工人。</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;2</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">、用欧洲和美洲客人的定单赚钱。</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''"><font face="宋体">所以我们诸位业务，有时候我们接单的目的不仅仅是赚钱，而且还要考虑在淡季养活我们的工人，所以小的定单，以及利润价值低的定单，我们同样要选择并且做到最好。难道不是么？</font></span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><strong><span style="FONT-SIZE: 10.5pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''">五、跟踪客人：</span></strong><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><br /><br /><font face="宋体">&nbsp;&nbsp;&nbsp;&nbsp;</font></span><font face="宋体"><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">跟踪客人其实是跟踪有价值的客人，利用</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">EMAIL </span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">传真，电话，以及邀请其到工厂参观为手段，</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">&quot;</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">迫使</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">&quot;</span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">其下单为目的，从而达到真正的接单宗旨。我们可以定时不定时的提醒客人，告诉他，可以是下单的时间了吧</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;">? </span><span style="FONT-SIZE: 10.5pt; mso-ascii-font-family: ''; mso-hansi-font-family: ''">相信你的提醒会起到根本性的决定作用，但是你的说话方式千万要谨慎。</span></font><span lang="EN-US" style="FONT-SIZE: 10.5pt; FONT-FAMILY: &quot;&quot;"><o:p></o:p></span></p>
</div>]]>
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<guid isPermaLink="false">http://www.bokee.net/blogmodule/weblogcomment_viewEntry/1892088.html</guid>
<subject></subject>
<author>shoubozhang</author>
<category></category>
<pubDate>Thu, 12 Jun 2008 16:13:54 CST </pubDate>
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